Regional Sales & Travel Relations Manager

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Description

We’re hiring a Regional Sales & Travel Relations Manager.

Would you like to join the team in a fast-moving, fast-thinking and vibrant media and events company?

We are looking for a young at heart, curious, outgoing, fun-loving and who fancy working in a diverse team to enhance the creativity of the company! Someone with a real passion for the world of luxury, hospitality and travels with excellent interpersonal skills and natural networking abilities.

KEY ROLES & RESPONSIBILITIES

Under the direction of the Head of Sales and Travel Relations, the Regional Manager is responsible for implementing the annual sales strategy, meeting sales and sponsorship targets for both buyers and exhibitors.

You must have a deep understanding of the travel industry as a whole, staying on top of trends, competitor activity, new openings – what’s hot and what’s not – through research and networking with peers.

As the owner of your region, the Regional Manager is tasked with identifying new leads, as well as building and maintaining relationships with the industry’s movers and shakers; organising and attending sales trips both at home and abroad.

On-site during the event, the Regional Manager is responsible for ensuring the accuracy of all administrative tasks for their region (including badges, stand to build, appointment matching etc.) and maintaining high levels of customer service at all times.

KEY PERFORMANCE INDICATORS

Exhibitor Sales

  • Producing a sales plan for the regional market(s)
  • Achieving annual sales goals (stand space, sponsorship, catalogue advertising, extra delegate badges, etc.)
  • Quality control and curation of the exhibitor guest list for their region (hotel and travel brands), to ensure the events truly represent the contemporary and entertainment travel markets
  • Achievement of monthly sales target as defined by the Head of Sales and Travel Relations through calls, meetings, and travel abroad
  • Develop the prospect universe in the database to facilitate lead generation via networking, blogs, trade publications, etc.
  • Customer retention and new business development

Buyer Recruitment

  • Producing a buyer plan for the regional market(s)
  • Selecting productive buyers and ensuring a well-rounded and diverse mix of buyers from the leisure, creative corporate, entertainment and group segments
  • Achieving annual buyer targets based on the geographical spread and other variables
  • Achieving monthly buyer targets as defined by the Head of Sales & Travel Relations
  • Achieving monthly buyer targets as defined by the Head of Sales through calls, meetings, and travel abroad
  • Quality and curation of the buyer guest list in terms of relevance and reputation
  • Develop the prospect universe in the database to facilitate lead generation via networking and publications
  • Customer retention and new business generated

Sponsorship

  • Identifying and converting sponsorship opportunities from within the travel sector
  • Proactively finding new sponsorship leads from the outside of the travel sector
  • Working with the marketing team to develop and integrate sponsorship opportunities into the event in an organic and meaningful way

Innovations

  • Yearly innovative propositions for the event to ensure new revenues opportunities are explored
  • Finding new ways to connect with potential customers (partnerships, database acquisition, etc.)

Minimum Education required

  • Educated to degree standard or equivalent

Background Knowledge & Experience:

  • 3 to 5 years experience in the world of luxury lifestyle travel (preferably hotels), with at least 2 years at manager level. The entertainment travel industry experiences a plus
  • Proven success in delivering sales revenues and exceeding targets in a face-paced environment
  • Specific industry and market knowledge of the North American and European markets
  • Previous attendance at industry travel events as either an exhibitor or buyer
  • Understanding of Salesforce and/or Certain is preferred but not essential

Key Skills, Attributes and Abilities

  • A real passion for the world of luxury hospitality/travel
  • Excellent interpersonal skills and natural networking abilities
  • Successful in working cohesively with a team and independently
  • Resourceful and creative solution management, able to resolve problems quickly and efficiently
  • Highly organised
  • Must be driven by personally achieving targets
  • Able to bring new ideas to the table or to initiate better practice on areas of the team
  • Able to develop and maintain good working relationships at all levels, including during difficult or challenging circumstances
  • Ability to filter information and assess priorities effectively
  • Ability to work under pressure and be flexible as part of a small team
  • Attention to detail and deadlines essential
  • Excellent oral and written communication skills and ability to professionally represent the company
  • Willing to travel on occasion as required

Person Specification – Qualifications, Experience, Knowledge & Skills

  • The person selected will need to have excellent interpersonal and communication skills and feel comfortable communicating with and selling to people at a very senior level. Specific industry and market knowledge (Luxury, Travel and Events) will be highly advantageous.